By: The Blog Team | April 20th, 2022 | 3 Min Read

Of course, when visitors first arrive at your site and start reading your copy, they probably do not know you and have no reason to trust you. That is why it is so crucial to build your credibility. You MUST explain why you are qualified to help them or solve their problem. That does not necessarily mean official qualifications. It may simple be that you have experience the problem that brought them to your site in the first place, and you found a solution to the problem that you want to share with them! AND you must show that you are just like them. A great way to accomplish this is by telling a story!

Now It is Your Turn

  •  Think about the reasons why you wanted to develop your product or service in the first place. So in Form G of your worksheet, quickly brainstorm a list of why they should by the product from you
  •  Why did you start the business
  •  How did you solve the problem that they still have?
  •  What experience do you have?
  •  Why do you understand their problem?
  • TEDx Coaching Frank King In OR

    Can Anyone Be Chosen To Perform A TEDx Talk?

    Hey, I'm Frank King. Your TEDx coach at And you know what? I'm here today to answer the question. Can anybody be chosen to perform a TEDx talk?

    Absolutely. Anyone can be chosen, to perform a TEDx talk. You know what you need, all you need is an idea worth spreading. That's what TEDx talks are all about.

    They want basically your experience, what you learned and what you're going to teach the audience. That's it and that teaching the audience business. That's very important. That's the idea worth spreading. So, Hey, take heart. No matter who you are, you can land a TEDx talk. I'm Frank King. Your TEDx coach at .