By: The Blog Team | April 20th, 2022 | 3 Min Read

Of course, when visitors first arrive at your site and start reading your copy, they probably do not know you and have no reason to trust you. That is why it is so crucial to build your credibility. You MUST explain why you are qualified to help them or solve their problem. That does not necessarily mean official qualifications. It may simple be that you have experience the problem that brought them to your site in the first place, and you found a solution to the problem that you want to share with them! AND you must show that you are just like them. A great way to accomplish this is by telling a story!

Now It is Your Turn

Excellent Decisions Robert MacPhee In CA

Are Excellent Decisions Important for Parents?

Hello, Robert McPhee from Excellent Decisions and people ask me all the time if excellent decisions are important for parents. 

The answer is absolutely yes.

One of the most important roles any of us plays in our lives is the role of a parent. I have three children of my own and I believe one of the greatest gifts I ever gave them was clarity about their own vision and values, clarity about what's really important to them, so they can let that their own vision and values be what drives the way they think, the decisions they make, and the actions that they take, so that they can truly thrive in the world.

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